Free Press Release Services Online
Press releases have always been great ways to get the word out for free. In the digital age, they can be even more effective, not just at bringing in new leads, but by adding backlinks that should enhance you standing in the search engine results. While paid press releases are most effective, it’s easy to test the waters with free press releases. In fact, the only thing to watch for is that you don’t go overboard.
There are probably 100s of free press release services, though many are hardly seen by real journalists, and others will send your press release to XXX sites, which will be a problem for you unless that’s the industry you’re in. The top paying sites include PRWeb.com and PRnewswire.com, but again, until you know what you are after – and what you’re doing – try some of the more reputable free sites to get your legs.
Writing a Press Release
Here are a few simple things to keep in mind when writing your press release:
• Write in the 3rd person. (Don’t use “you” or “I”.) You want to sound like a news item, not a salesman.
• No sales pitch. Don’t even hint at it. The idea is to be subtle and to just deliver information about who you are and what you are doing in an interesting way.
• Press releases are usually 400-600 words. PRWeb (paid) lets you embed anchor text link every 100 words, so this length will allow you to add a few – though you’re better off not spamming it up and sticking to the important links.
• Explain what you’re promoting benefits the end user – and make it exciting. For example “Doctor claims all natural product found in the Amazon can boost personal productivity by 37% – the equivalent of having 2 extra days each week.”
• Make it fun to read – especially the headline. Remember that journalists may scan 100 headlines a minute. Make your stand out.
Now what are some of the free press release services – the reputable ones? Here are a few:
- Free-Press-Release.com Simple press release distribution for free, more features for paid accounts.
- PRLog.org – Simple but highly effective
- PR.com – Basic service.
- 1888PressRelease.com – This site allows links in free submissions.
- SubmitEdge.com – Another effective site, with SEO features.
- 24-7PressRelease.com – Free press release submission with limited distribution. Active links OK.
- Free-Press-Release-Center.info – PR submission and distribution for free. One link allowed
- BigNews.biz – PR submission and distribution for free. One link allowed
- PitchEngine.com – Free for llmited release. Also reaches out to social media sites.
Good luck with your journey. Free press releases are some of the best online advertising you can get for the money!
July 1st, 2011 at 12:33 pm
Thcx for the share great job